2 Seasons
All Episodes
Season 2 | Episode 1
with Scott McKain
Welcome to Season 2 of PROJECT DISTINCT podcast!
Season 2, Episode 1 | 09:13 min
Most Recent Podcasts:
Episode 25: What’s your “creative fitness”?
A recent study found that exercising intensely for a short
period of time can produce the same results as working moderately
for a much longer period. In today’s episode, Scott examines
how that same principle might apply to our creativity, as well.
Episode 24: Ideas vs. execution: Which is most important?
in creating distinction? Ideas…or execution? Scott McKain
has a very precise viewpoint on one of the other — and it’s the
subject of today’s episode of Project Distinct!
Episode 23: How lessons from the Presidential campaign can show how to build YOUR brand…
regular folks — never imagined that the Trump presidential
campaign would have such sustained success. Whether you love
him — or not — Trump’s success again proves the power of a
recognized brand. What can YOUR business learn from this?
That’s Scott’s subject on today’s Project Distinct!
Episode 22: The BIGGEST PROBLEM research says is facing your business…
CareerBuilder.com surveyed leaders in financial services,
retail, and technology companies to find out what they determined
were the biggest challenges facing their organizations.
Surprisingly, they were very much alike â and will be revealed by
Scott McKain on this episode, along with a simple strategy to begin
to solve the problem.
Episode 21: The two currencies that customers are using to pay you…
What some airlines donât understand is that some customers use
more than just money to purchase a ticket. And, whether the
hotel is a Hampton Inn or a Four Seasons, customers always have a
right to a great experience. Scott McKain reveals what the
second currency isâ¦and how it might even be more important than
cash.
Episode 20: When customer loyalty is an accident…
rental car in New York City traffic, it was the beginning of a
remarkable experience that created a customer for life. Learn
how they did it â and how you can duplicate it, without the
accident!
Episode 19: The role of “learning” in creating distinction…
to where you want to be with only the information that you
currently possess. In todayâs program, Scott McKain asks you
three critical questions to help you consider the importance of
enlightenment as a core value of distinction.
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