Episode 196: The five easy steps you can take to make 2017 better than last year…
Certainly we all want to be successful ? and, we hope to be lucky! What is luck? And, can we “stack the deck” and increase the odds that the coming year will be our luckiest yet? On today’s PROJECT DISTINCT, Scott will reveal the six factors you need to employ in the coming year to make certain that you “get lucky!”
A fabulous dinner in Fort Wayne, Indiana reminded Scott that it’s possible to create distinction no matter where you are — no matter what you do! Learn about the incredible restaurant Tolon — and the important lesson it teaches! (Recorded while traveling — apologies for audio quality!)
Following up on yesterday’s episode about the Presidential election, Scott McKain continues the conversation with a critical business lesson on the importance of influence. Just as a losing political party wants to convert voters to another point of view, professionals must find ways to get customers of the competition to consider an alternative. That’s the topic of today’s PROJECT DISTINCT!
What’s the name of your product or service? Is it purposefully attracting or unintentionally repelling your target customers? In today’s Project Distinct, Scott McKain relates the story of how a restaurant changed the name of its early evening dinner special to great success ? and what that means to you and your business!
Watching the Discovery Channel in his hotel room, Scott McKain noticed an aspect of anxiety that is true in business and in all aspects of life ? and that requires a conscious choice on our part in order to deal with the issue. This episode will also list a few helpful hints of what to do when you’re feeling a bit anxious as you grow your business and career.