Episode 264: How iconic companies are getting disrupted…

The Wall St. Journal reports that Gillette is bleeding marketshare and losing out to competitors like Dollar Shave Club.  How does such an iconic company — with a terrific product — get so thoroughly disrupted?  That’s the topic of today’s PROJECT DISTINCT, where Scott McKain reveals it’s not just about price.  Discover the secret for denying disruption —

 

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Episode 263: Encore Episode – The 4 requirements for a great management attitude…

Today’s employees are not as loyal to organizations as they are to their respective managers.  So, what does it take to display the attitude that will inspire your top people to be committed to both you and your business?  In today’s PROJECT DISTINCT, Scott McKain reviews why it’s so critical for you to display the four requirements for a great management attitude?and reveals what you need to display to your team.

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Episode 261: Encore Episode – The “sweet spot” it takes to create distinction…

Believe it or not, baseball Hall of Fame Ted Williams is one of the inspirations of billionaire Warren Buffett.  In his study of hitting a baseball, Williams broke down the strike zone into 77 spots ? then, analyzed where the “sweet spots” were that would give him a greater probability of getting a hit.  Buffett decided to do the same to determine where his financial “sweet spots” were. On today’s PROJECT DISTINCT, Scott McKain asks you an important question about distinction:  Where is YOUR “sweet spot”?

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Episode 259: The question you may not have the courage to ask your customers…

Virtuoso performer and speaker Mike Rayburn recently asked his followers to consider a VERY challenging question.  It’s a question that will challenge you when you ask it of yourself — and one that you may not have the fortitude to pose to your customers.  Yet, as we discuss on today’s PROJECT DISTINCT, it’s one that may transform your business — and, maybe, even your life.

 

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