Episode 397: Encore Episode – When was the last time you changed your mind?

In today’s world, we want leaders and professionals who “know where they’re going” – who are decisive and have vision. Yet, as rapidly as the world is changing?how can you always make the right choices or head the right direction?  It begs the important question that Scott McKain asks on today’s PROJECT DISTINCT: When was the last time that you changed your mind?  It’s a critical point to consider!

Episode 395: Encore Episode – What’s the difference between differentiation and distinction?

Because of a travel delay, Scott was unable to record today’s episode on Act Three of storytelling. That will be here for you tomorrow — in the meantime, here’s an encore episode:

The terms “differentiation” and “distinction” are NOT interchangeable, according to Scott McKain – and it’s vital to know why.  In this program, he enlightens us about the Pyramid of Distinction, why “Level One: Sameness” is about price, and why you can’t get to “Level Three: Distinction” unless you have something compelling that sets you apart from the competition.

Episode 394: How iconic companies are getting disrupted…

The Wall St. Journal reports that Gillette is bleeding marketshare and losing out to competitors like Dollar Shave Club.  How does such an iconic company — with a terrific product — get so thoroughly disrupted?  That’s the topic of today’s PROJECT DISTINCT, where Scott McKain reveals it’s not just about price.  Discover the secret for denying disruption —