Aug 1, 2019 | Season 2
What’s the most important skill a business or professional can possess in the 21st Century? The ability to tell stories, according to “The Futurist” journal. Do you identify more with the airline started by two guys in a bar writing on a cocktail napkin — or a conglomeration of smaller brands you don’t remember with no narrative that’s told? Learn the importance of your story from Scott McKain on today’s PROJECT DISTINCT!
Jul 31, 2019 | Season 2
On today’s PROJECT DISTINCT, Scott McKain reports on a new study by FreshBooks (https://www.freshbooks.com/press/annualreport) on the latest trends in small business ownership. Who does better — those entrepreneurs with…or without…a college degree? Who does better…those with or without multiple streams of income? All that and more on today’s episode!
Jul 30, 2019 | Season 2
In a recent conversation with an Australian businessman, Scott McKain was surprised to learn of an American-based company that is rapidly losing marketshare. “They forgot who they are,” was the reason offered by the business leader. On today’s PROJECT DISTINCT, Scott discusses the importance of clarity — and why it’s critical to deliver to customers what they expect that we are…even as we grow and change for their benefit.
Jul 29, 2019 | Season 2
Every human being has made a mistake of some kind. Yet, some handle them well and turn them into learning experiences, others deny, delay, and — even worse — never let it go. Today’s PROJECT DISTINCT with Scott McKain looks at what you should do after you’ve made a mistake to ensure that you not only learn from your mistake, but grow from it to help create distinction.
Jul 28, 2019 | Season 2
We know that we’re more profitable and productive when our teams are engaged in their work. So, how do we hire and keep engaged employees? Today from Hong Kong, Scott McKain shows two different approaches — and provides insight on why one way is superior to the other. Which one describes your efforts? It’s today’s episode on PROJECT DISTINCT.
Jul 27, 2019 | Season 2
Your customers are now turning to social media more than ever before to connect with you and your organization! How can you leverage your presence on social media to enhance the customer experience so you can expand customer loyalty, retention, and referrals? That’s the topic of today’s PROJECT DISTINCT!
