May 6, 2020 | Season 2
With the oldest Millennials in the workforce at about 38 years old — and the oldest Gen Z generation members already in their mid-20s — we have to pay serious attention to how we educate and retain the future leaders of our organizations. On today’s PROJECT DISTINCT, Scott McKain discusses five “best practices” for what it takes to train…so you can retain…your best young colleagues.
May 4, 2020 | Season 2
For about the 20tth consecutive year, Scott McKain will head to Malibu and Pepperdine University to be one of the speakers at the Youth Citizenship Summit. Every year, he has joined other speakers such as Jon Voight, Tommy Lasorda, Kathy Ireland, the late Art Linkletter, and — Scott’s favorite — boxing champion George Foreman. On today’s PROJECT DISTINCT, Scott will relate the critical messages he’s learned from this incredible group of people as they speak to the leaders of the future.
May 3, 2020 | Season 2
All of us desire to be respected — and, it just makes sense to show our colleagues and customers respect in our dealings with them. Why, then, do we often see examples of pushy salespersons, disinterested employees, or haughty customers? In part, because they haven’t learned and applied the topic of today’s PROJECT DISTINCT: the six steps to respect.
May 1, 2020 | Season 2
There’s a $55 million house involved — a real estate agent — and a prospect who won’t buy ANYTHING because of a pushy approach. That’s today’s PROJECT DISTINCT, where Scott McKain discusses how one salesperson’s choice not to listen might have spoiled a potential sale. Is that a mistake you’ve ever made? Probably, we ALL have — and today’s episode shows us what to do about it…and why aggressive sales tactics are like an unexamined drug.
Apr 30, 2020 | Season 2
Based on his recent blog post that stirred controversy, Scott McKain explodes the myth that being a “sales badass” is what will help you close deals and convert customers. Today’s PROJECT DISTINCT provides the three points that you must know if you are going to serve customers and grow sales.
Apr 29, 2020 | Season 2
If differentiation was easy — let’s face it, more organizations (and professionals) would be standing out and moving up! On today’s PROJECT DISTINCT, Scott McKain identifies four specific areas where you might encounter difficulty — and explains WHY it’s so critical to separate ourselves from the competition.