Mar 1, 2017 | Season 1
The monumental mistake on the Best Picture presentation has been a hot topic for several days now. On today’s PROJECT DISTINCT, Scott McKain reviews why and how it happened — a human error of perhaps being starstruck — and talks about why getting the details right, and immediately apologizing for errors, may help save a client relationship even when a screw-up occurs.
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Feb 28, 2017 | Season 1
We ALL have preconceived notions ? unfortunately, they’re sometimes incorrect! How many people consume ONLY the print editions of newspapers? How many people have ZERO banking accounts? How many people visit MySpace.com each month? Things are often not as they seem ? and it may be something that is preventing you from creating personal and professional distinction!
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Feb 27, 2017 | Season 1
Tonight, Scott and Tammy had an experience where being asked to evaluate the customer service at a hotel was a detrimental factor in the service experience! Today’s PROJECT DISTINCT asks: Does EVERY aspect of the experience contribute to creating a thrilled customer?
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Feb 24, 2017 | Season 1
During the Holiday season, people are dealing with both personal and professional stressors that can impact how they deal with us. Here are some ideas on how to respond to people who are “disputational” ? in other words, who want to dispute everything you say ? and people who just aren’t acting very nice. Who knows? Today’s PROJECT DISTINCT may make both your business AND your Holidays a little more pleasant and productive!
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Feb 23, 2017 | Season 1
After hearing a presentation by former fighter pilot, “Waldo” Waldman, Scott recorded this brief message while changing planes at DFW on the importance of teamwork…and our level of commitment to working and growing together!
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Feb 22, 2017 | Season 1
You make a distinctive first impression, everything goes well, and your customer wants more — that’s great, right? We ALL want repeat business! However, how do you continue to create distinction with repeat customers who have already experienced what you have to offer? (Especially when you’ve given your best to obtain their business — what do you show them to retain their business?) That’s the important topic on today’s PROJECT DISTINCT!
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